TY - JOUR
T1 - Entrepreneurial cognition of the business model construct
T2 - A mixed methods study of stem and non-stem entrepreneurs
AU - Kaffka, Gabi A.
AU - Singaram, Raja
AU - Groen, Aard J.
AU - Kraaijenbrink, Jeroen
N1 - Publisher Copyright:
© 2021 Small Business Institute®.
PY - 2021/8/11
Y1 - 2021/8/11
N2 - Applying the theory of socially situated cognition, we study how entrepreneurs cognitively process the business model construct during the early stages of launching technology-based new ventures. Through an abductive reasoning procedure, we aggregate four underlying socially situated cognitive functions of the business model and describe how these functions facilitate opportunity development. We examine if the entrepreneur’s educational background (STEM vs non-STEM) influences their cognitive processing of the construct. We discuss the contribution of our study to the literature on managerial cognition, business models, and to practice in detail.
AB - Applying the theory of socially situated cognition, we study how entrepreneurs cognitively process the business model construct during the early stages of launching technology-based new ventures. Through an abductive reasoning procedure, we aggregate four underlying socially situated cognitive functions of the business model and describe how these functions facilitate opportunity development. We examine if the entrepreneur’s educational background (STEM vs non-STEM) influences their cognitive processing of the construct. We discuss the contribution of our study to the literature on managerial cognition, business models, and to practice in detail.
KW - Abductive analysis
KW - Business model
KW - Entrepreneurial cognition
KW - Opportunity development
KW - Socially situated cognition
UR - http://www.scopus.com/inward/record.url?scp=85115608228&partnerID=8YFLogxK
M3 - Article
AN - SCOPUS:85115608228
SN - 1081-8510
VL - 31
SP - 148
EP - 163
JO - Journal of Small Business Strategy
JF - Journal of Small Business Strategy
IS - 3
ER -